Dinamica Live Atelier at Fuorisalone 2026
During Milan Design Week 2026, Dinamica takes part in Fuorisalone with a new format that brings the material into a living, evolving dimension. Dinamica Live Atelier unfolds across the city through a network of pop-up Craft Spots, transforming Brera, Cinque Vie, Tortona, and Isola into stages where craftsmanship and innovation meet in real time.
A material in transformation
From April 22 to 25, artisans work live in multiple time slots throughout the day, shaping Dinamica® into small accessories such as mini pouches and notebook covers. Starting from pre-cut materials, each piece is assembled, stitched, refined, and personalized on site. The process highlights the technical qualities of Dinamica suede while revealing its ability to evolve into everyday objects through skilled hands.
Craftsmanship meets innovation
At each Craft Spot, Dinamica® moves beyond its role as a material sample to become an active protagonist. The gestures of cutting, sewing, and finishing turn production into a shared experience, where visitors can closely observe every step. The artisanal process becomes a narrative tool, demonstrating how a material developed for high-performance applications can seamlessly enter the world of design and lifestyle.
An open, urban experience
Dinamica Live Atelier extends across the city, creating a dialogue between material, people, and place. Supported by a dedicated social campaign, the project invites visitors to explore different districts and discover each activation. The experience continues beyond the event itself, as the objects created on site are gifted to visitors, becoming tangible memories designed to be used and carried over time.
To enhance the experience for clients, on the evening of April 22nd special guests were invited to an aperitivo at the Langosteria bar in the center of Milan. Set within a charming and private space, the gathering offered a moment to relax and unwind, while appreciating refined details such as the coin purse especially designed for the occasion by Clessio — artist, craftsman and founder of the eponymous sneaker lab, established in 2018 and now one of Europe’s leading names in footwear customization. Specialized in sneaker-making and footwear design, his work is rooted in a philosophy of upcycling and the constant pursuit of uniqueness. The coin purse was gifted to guests as a lasting memento of the evening.
Words from Miko
“Dinamica originates in the automotive world, where it is used in the interiors of hundreds of premium vehicles,” says Benedetta Terraneo, Head of Marketing and Design at Miko. “With Dinamica Live Atelier, we wanted to bring the material into the creative context of Milan Design Week, showing how it can become a true design surface. The work of artisans makes this transformation visible, creating a direct dialogue with designers, creatives, and an international audience.”
A format in expansion
With Dinamica Live Atelier, the brand introduces a new experiential format where material, craftsmanship, and urban activation converge. A project that reinforces Dinamica’s role as a versatile and innovative material, capable of crossing boundaries and shaping new connections between industry, design, and everyday life.
